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Match Game: The Play for Sixty-K

By Brian McDonough, 11/07/18, 3:30PM PST


The Los Angeles Jr. Kings and LA Lions have been issued a challenge by the end of 2018 to match dollar-for-dollar a $30,000 donation already granted to the club by a handful of generous supporters, signifying a unique and unprecedented window to raise $60,000 over the next two months.

The LOS ANGELES JR. KINGS and LA LIONS Members have been granted an ENORMOUS OPPORTUNITY - one that's certain to benefit their HARD-WORKING PLAYERS and families, financially.

Several SELFLESS SUPPORTERS have issued a challenge to the organization's membership, generously committing to match every dollar the club raises until the end of the calendar year (up to $30,000).  

Simply put, the JR. KINGS and LIONS have a unique and unprecedented window to raise $60,000 over the next two months. To break the ice, a family has pledged an initial donation of $1,000, moving the club $29,000 away from its goal.  


With such a REWARDING OPPORTUNITY put in front of the club and its members, it's imperative the JR. KINGS and LIONS receive as much support possible circulating the message to as many individuals and corporations necessary in an effort to TAKE FULL ADVANTAGE OF THE FUNDRAISER. Any individual or corporation interested in moving the needle towards the club's goal - big or small - via a TAX-FREE DONATION, please contact, directly.

Over the past five seasons, the JR. KINGS have distributed over $500,000 IN FINANCIAL ASSISTANCE TO THEIR FAMILIES. In addition, the club and its teams have made SIGNIFICANT DONATIONS towards the UNCLE KORY FOUNDATION and TOUR DE PIER - both of which HELP SUPPORT CANCER RESEARCH - and other local charities and individuals within the program faced with personal hardships.  

Since their inception in 1999, the El Segundo Regents (dba Los Angeles Jr. Kings) have maintained their status as a registered 501(c)(3) non-profit corporation, and DONATIONS BY INDIVIDUALS ARE TAX DEDUCTIBLE. Corporations may even be privy to other significant tax-related benefits (up to a 50-percent deduction). 

Operated by TOYOTA SPORTS CENTER, the LA JR. KINGS and LA LIONS are dedicated to providing their STUDENT-ATHLETES an unparalleled developmental experience on the ice, while also fostering their growth as SOCIALLY MATURE, COMMUNITY-MINDED YOUNG men and women.  

Through the selfless efforts of their board of directors, which champions plenty of hockey and business acumen, along with their professional, experienced coaching and administrative staffs, the JR. KINGS and LIONS PRIDE themselves on INSTILLING THE PROPER CHARACTER AND WORK ETHIC NECESSARY for their players to succeed well beyond their youth hockey careers into their social and professional lives.

Armed with the task of raising $29,000 BY THE END OF 2018, the JR. KINGS and LIONS have been AFFORDED AN OUTSTANDING OPPORTUNITY, and the time is now to proudly highlight the program and all the benefits it provides its players, on and off the ice, to individuals and corporations that are in a financial position to MAKE A DIFFERENCE for the entire program.